Air Force Capt. Jack Licata had office duty once a month that included emptying trash cans. He kept thinking, why are the replacement bags not easily accessible, and why does this have to be so messy? And all these plastic bags certainly aren’t doing our environment any favors. He wondered why no one ever thought of a tissue box for trash bags? Instead of looking in your kitchen cabinet for the next bag, you just pull one out and the next one pops up ready to use. And he thought, why not make them eco-friendly at the same time.  While developing BagUps®, Jack’s fiancé was in a car accident that left her with a head injury and disabled. In the 10 years of her rehabilitation, Jack spent thousands of hours at her side in hospitals assisting her with cognitive and physical therapy. He came to realize that disabled people are just like you and me. They were veterans injured serving their country, individuals who were in car accidents, or had a stroke, and countless others. Jack decided that, if there ever was a way he could make a difference for that community, he would.